Top copywriters in San Diego with Nikole Edwards and Social Savvy Marketing? There are no profitable websites without quality content! And Nikole Edwards provides quality content. It’s not the visual design of a Web site that determines its success or its failure. Rather, it’s the usability. Remember, you’re not the person who’s clicking the mouse. It’s the visitor on your page. So if they can’t find something on your website and might as well not even exist. So when you’re designing a website, a really helpful tip is to ask friends and family members to test your site’s navigation so that they can give you feedback on usability. This will help you ensure that the user experience is as seamless as possible. There’s a three-click rule that should apply to all websites, and that is the user should be able to find what they’re looking for within three clicks. It doesn’t sound like a lot, but it’s absolutely true. Don’t make navigating a web site hard work for your audience. Otherwise, they’re not sticking around.

Nikole Edwards on content marketing : SEO, or Search Engine Optimization, is the process of getting quality traffic from free, or organic, search results on the search engines (like Google and Bing). It’s important that the traffic you drive to your website is relevant to your industry. If you manage to attract a high volume of visitors searching for Macintosh computers while what you actually do is selling raincoats, the traffic will do you no good. SEO is one of the most important types of digital marketing. By optimizing your content for search engines, you can increase a steady stream of relevant traffic that will only grow over time. Without search engine optimization, people simply won’t be able to find you on the Internet. Some optimization techniques include: researching relevant keywords and including them into your website copy, optimizing your website titles, description and loading speed, building relevant backlinks.

I know I just mentioned there are no strings attached to your guest blog posts. However, a secondary benefit is promoting your products and services. That’s not the main aim. You should produce content because you want to build a connection with readers and enhance credibility. This naturally leads to a boost in sales. People appreciate the information you provide and get to know you on a more in-depth (professional) level. Thus, they’re more likely to invest in your brand instead of the competitors’. You take the time to interact with them and share unique insights.

Nikole Edwards about local SEO : Why Local SEO matter? Local SEO helps people to easily find your local business online. It helps your business to become highly visible online, and rank high in local SERPs making it easier for customers to find you. What is the future of local search marketing? With more and more people using smartphones, iPads, etc., and voice search usage on the rise, the future lies in local mobile marketing. Having an SEO-compliant website and a strong local SEO strategy will get your website on to Google’s local listing pack.

Nikole Edwards works with companies in a vast array of industries: physicians, entrepreneurs, restaurants, attorneys, fitness facilities, real estate firms, financiers, authors, speakers and more. Our strengths encompass Ghostwriting, Web Design/Development, Copy Writing, Editing, Digital Marketing Strategy, Social Media Campaign Creation and Implementation, Social Media Management, Blogging, Ghostwriting and Brand Promotion/Strategy.

Brand voice is an important factor to keep in mind as you write guest posts. If you’re having a guest blog writer help you, you’ll want to make sure you find one that can accurately convey information the same way that you would. Once you’ve become a recognizable voice within a niche, your audience will look for that voice in your own brand. This is your chance to show your audience what you have to offer and what sets your business apart. Bring something fresh and exciting to the table! It will help keep customers interested in your brand.

Nikole is meticulous in her work, and claims she will look over the interview transcripts with the client to find anything she can use to capture their authentic voice in the book. She sees the process as a cooperative effort between the two parties, as such, the end product won’t come as a surprise, but closely resemble what you had in mind from the outset. Nikole offers clients their first consultation for free, so there’s no reason why you shouldn’t see if she could be the ghostwriter for your book. Discover even more information on Nikole Edwards.